A browser-based form builder for online forms, surveys, quizzes and payment flows, with ChatGPT-powered drafting, conditional logic, native mobile apps and unlimited responses on every plan.
Used this tool? Rate it
Used this tool? Rate it
forms.app is a browser-based form builder for online forms, surveys, quizzes and payment forms, paired with native Android and iOS apps and a public API. It is operated by Forms App OÜ in Tallinn, Estonia, and its marketing pages report more than 4 million users and over 5,000 ready-made templates.
What separates it from most competitors sits in the free tier. Where rival builders meter monthly submissions, forms.app advertises unlimited responses, views and team members at no cost, moving its paid gates onto form count, file storage and which branding and analytics controls unlock. That inverts the usual trade-off: a high-volume survey on one form can run indefinitely without payment, while a team maintaining dozens of small forms hits the ceiling fast.
Two source conflicts matter before you plan around the product. On the free tier, an independent comparison desk ranking twenty builders describes it as limited to five forms and 100 responses per month, while the vendor's pricing table lists submissions as unlimited on every tier including Free, so confirm the current behaviour in your own account. On company location, the privacy policy names an Estonian entity while the Google Play developer record lists Insura Teknoloji Anonim Şirketi in Izmir, Türkiye.
The AI form generator turns a written description into a complete, editable form. The vendor states the tool "is powered by ChatGPT", which matters for teams documenting which third-party model touches their workflow. The description box caps input at 480 characters, so the prompt is a brief rather than a specification, and generation from PDFs, images and URLs is advertised as coming soon.
The builder ships more than 30 field types spanning text, multiple choice, dropdowns, file upload, payment, signature, rating and date, plus product-basket and timer fields. Four logic behaviours sit on top: conditional logic shows or hides questions based on previous answers, answer recall references earlier answers in later questions, multiple endings route people to different thank-you pages, and URL parameters pre-populate fields before typing starts.
Auto-scoring extends that engine to quizzes and priced configurators. Scores attach to options across six field types — Single Selection, Multiple Selection, Opinion Scale, Star Rating, Picture Selection and Dropdown Selection — using positive or negative values including decimals. One constraint shapes what you can build: the calculator supports only one variable, so a single-total quiz works while an assessment needing subscores does not.
Forms render in step view, one question at a time in a conversational flow, or list view, every question on one page. That is a completion-rate decision rather than a cosmetic one, and having both under one editor lets a team run a long intake and a short contact form without maintaining two products.
A payment field connects to Stripe or PayPal and supports bank transfer and pay-at-the-door as offline options, with either a fixed amount or a respondent-entered amount for donations, and the currency selectable per form. forms.app takes no commission of its own; Stripe's standard fee of 2.9% plus 30¢ per successful transaction applies. The binding constraint is structural: only one payment field may exist inside a single form. An electronic signature field covers consent flows in the same form.
The results area supports response filtering and export, built-in analytics covering response trends, drop-off analysis on Pro and above, and partial-response capture on Premium. AI Insights adds a generated analysis returning general trends, related charts, key points and suggestions. It requires at least five responses before it will run, produces output in the account's language, and answers only questions about the analysis it generated.
A typical build follows five steps regardless of form type:
Embedding deserves its own decision because presentation affects the code you receive. Six styles exist — standard, full-page, chatbox, side tab, pop-up and slider — but the platform emits both script and plain HTML embed codes only for standard and full-page. The rest are script-only, which matters on CMS templates that sandbox scripts.
Multilingual forms follow a similar gating pattern. A single form can carry up to ten languages, but the capability starts at Pro, and translations can be produced automatically with AI. The documentation recommends checking machine output before publishing and notes translations must be revisited after each edit.
The field and logic set maps onto a specific band of work rather than every data-collection job. Registration and RSVP flows branch by attendee type with conditional logic and confirm each track with multiple endings. Lead qualification adds URL pre-population, so a campaign link arrives with source already filled in. Order forms combine the product-basket field with the single payment field, fitting a straightforward purchase but not a multi-charge checkout.
Quizzes and assessments rely on the Calculator: the six scoreable field types cover most question formats, and the single-variable ceiling decides feasibility before you begin. Quote calculators and booking estimates use the same mechanism, with the total shown on the ending page or emailed.
Import support shortens migration: the mobile listing states forms can be imported from Google Forms, Microsoft Forms, Typeform, Jotform and SurveyMonkey, changing the cost of switching from rebuilding every form to reviewing imported ones.
Small teams and independent operators running high response volume on few forms get the most from the pricing shape, because unlimited team members on every tier including Free removes the per-seat maths that dominates budgeting elsewhere. The independent comparison desk reviewing twenty builders reached a compatible conclusion, describing forms.app as a fit for freelancers, creators and small businesses wanting more design control and logic than simple tools offer without needing a full CRM. Teams needing payments, e-signatures and file uploads in one form also fit well; a major software directory shows 4.7 out of 5 across 273 reviews.
The fit weakens in three situations. Organisations maintaining many small forms hit the form-count ceiling — five on Free, 25 on Basic — long before any response ceiling, making the tier decision about inventory rather than traffic. Teams needing deep design control should weigh reviewer criticism on that directory that advanced customization and analytics feel limited compared with larger competitors. Anyone depending on heavy mobile administration should note the related observation that managing responses on mobile feels less smooth with longer forms, and that the Android rating of 3.5 across roughly 3.6 thousand reviews sits below the platform's web-side scores.
The product runs on the web, Android and iOS. The Android app carries a 1M+ download band, was last updated on 31 July 2026, and lets people build forms, collect payments, share and review results from the phone rather than acting as a viewer for desktop work.
Distribution beyond the hosted page covers links, QR codes and the six embed styles, with Webflow, WordPress and Squarespace named as compatible destinations. The integration directory advertises more than 500 connections, naming Google Sheets, Slack, Notion, HubSpot, Mailchimp, Microsoft Excel and Google Analytics among them, with Zapier, Make and webhooks covering the rest.
For programmatic access there is an API and an MCP server at api.forms.app/mcp. The endpoint lets assistants including Claude, ChatGPT and Perplexity create or update forms, fetch answers, retrieve statistics and drop-off rates, and analyse responses, authorised by signing into a forms.app account. That makes the platform a backend for agent workflows, not only a human-operated editor.
| Plan | Monthly | Annual (per month) | Forms | File storage | Upload size | Branding removed | Custom domain |
|---|---|---|---|---|---|---|---|
| Free | $0 | $0 | 5 | 10 MB | 10 MB | No | No |
| Basic | $29 | $19 | 25 | 10 GB | 100 MB | Yes | No |
| Pro | $39 | $29 | Unlimited | 100 GB | 100 MB | Yes | Subdomain only |
| Premium | $79 | $59 | Unlimited | 1 TB | 1 GB | Yes | Yes |
Submissions and team members are listed as unlimited on all four tiers, so the paid gates are inventory, storage and control rather than traffic or seats. Annual billing cuts the effective rate by 35% on Basic, 26% on Pro and 25% on Premium. Email notification recipients scale separately, from three on Free to ten on Pro and Premium.
Three capability gates sit above the table and often decide the tier before storage does: multilingual forms, automatic response retention and drop-off analysis all begin at Pro, and partial-response capture is Premium only. A team needing a bilingual form on low volume pays for Pro for the language capability, not the storage.
Commercial terms are unusually forgiving. The vendor operates what it calls an unconditional 90-day refund policy, refundable for any reason, and offers a 50% discount to nonprofit and educational organisations. Subscriptions renew automatically on the expiry date; cancelling keeps full plan features and limits until the end of the current paid period, after which the account downgrades on a date shown in the billing tab.
Two directory listings converge on the same competitive set. A major software directory's alternatives page names Typeform, Jotform, Google Forms, SurveyMonkey, SurveyLegend, Survicate and SurveyJS as the products shoppers compare against forms.app, with Typeform, Jotform and Google Forms each holding an aggregate 4.7 out of 5. An independent directory cataloguing alternatives by community association narrows the list to Google Forms, Typeform and Yakforms.
The practical split follows the decision you are making. If the completion experience is the priority and budget follows design, the conversational-first builders in that set are the natural comparison. If you work in a spreadsheet-centred workspace and need nothing beyond simple collection, the free spreadsheet-linked option is hard to displace on cost. forms.app's case is strongest in the middle: payments, signatures, scoring and branching in one form, at volume that would meter expensively elsewhere. Migration cost is lower than the comparison assumes, since forms can be imported from those builders rather than rebuilt.
Several constraints are structural rather than tier-based, and they decide feasibility before price does.
On privacy, the terms grant forms.app the right to view, copy and internally distribute content from your forms to build systems that identify problem accounts, and the company states it owns the resulting aggregated and anonymised data. On the AI boundary the vendor is more restrictive than most: response data is not shared with AI unless a user manually asks it to analyse responses.
Retention runs on two clocks. Inactive accounts have their data kept for 12 months and automatically deleted afterwards unless the account becomes active again, and a deletion request removes the account and its data after 30 days. Responses moved to the trash sit there for 30 months before permanent deletion, and setting a shorter automatic retention period requires Pro or above, so on Free and Basic the trash window is the floor.
Infrastructure claims come from the vendor's own security page: servers in Belgium on Google Cloud, stated alignment with GDPR, CCPA, ISO/IEC 27001, ISO/IEC 27701, PCI DSS and OWASP, and a bug bounty programme through which the team says it continually tests security across services. Reviewer sentiment on a public rating platform, at 4.5 out of 5 across 61 reviews with 87% five-star, is broadly positive. Among the low-star minority, one reviewer described a form deactivated without warning and another support reachable only in Türkiye business hours — two individual accounts, no basis for judging how common either is.
The vendor's pricing table lists submissions as unlimited on every tier including Free. One independent comparison desk instead describes the free plan as capped at 100 responses per month. Because public sources disagree, confirm the current behaviour in your own account before planning a high-volume campaign.
The AI form generator is powered by ChatGPT. Prompts are capped at 480 characters, and generation from PDFs, images and URLs is listed as coming soon rather than available.
Yes, through a payment field wired to Stripe or PayPal, with bank transfer and pay-at-the-door as offline options. forms.app charges no commission of its own; Stripe's standard 2.9% plus 30¢ per transaction applies. Only one payment field is allowed per form.
Not response volume. Paid tiers raise the form count from five to 25 to unlimited, raise storage from 10 MB to 1 TB, remove branding, and unlock subdomains and custom domains. Multilingual forms, retention control and drop-off analysis start at Pro; partial responses are Premium only.
Responses moved to the trash remain there for 30 months before permanent deletion, and setting a shorter automatic retention period requires Pro or above. Inactive account data is kept for 12 months, and a deletion request removes the account after 30 days.
Yes. An MCP server at api.forms.app/mcp lets assistants including Claude, ChatGPT and Perplexity create or update forms, fetch answers and retrieve statistics, after you authorise access by signing in.
