Mage (mage.space) is an image and video generation service that runs entirely in the browser, keeps image and video work in one workspace, and offers a free quota with no card required. The service is built by Ollano, Inc., a company that describes itself as a small, independent team. Mage reports more than 10 million users, over 1 billion creations, and roughly 300,000 images and 30,000 videos generated per day; these are self-reported figures.
For a quick decision, four facts matter most. Paid plans make generation unlimited only on the models and settings each plan lists. Everything else runs on a prepaid currency called Gems. The site says it is for adults only. And several official pages disagree about content rules, output ownership and video limits, so the Limitations section sets those statements side by side rather than picking one.
Choosing a model decides more than the visual style. Each paid plan attaches unlimited generation to a named list of models, and hosted third-party models keep their own vendors' filters, so the model you pick also determines what you pay per image and which prompts are likely to be refused.
Character reuse and Motion Control are where Mage works as an AI video generator rather than a still-image tool: a saved character supplies the face and body, and the reference clip supplies the choreography. Motion Control is listed as unlimited only on the Max plan.
The swap apps can place a face or a whole character into existing footage. They operate under the content rules described in Limitations, which ban deepfakes and non-consensual depictions of real people.
Mage positions itself for fantasy art, photorealistic portraits, AI characters for storytelling, professional edits and short cinematic video clips. The company's own blog adds that creators who sell content on subscription platforms choose Mage because its fruit models leave room for creative freedom that other generators do not support. That positioning sits uneasily with the Terms, which still prohibit pornographic content.
Mage is a weaker fit for anyone who needs unambiguous ownership of generated work, because the About page and the Terms describe ownership differently. It also does not suit teams that want to script the web app, since automation is forbidden outside the API. The Terms separately require each user to warrant that they are of full legal age to contract in their jurisdiction. No age-verification step beyond these two statements was described on the pages reviewed.
The pages do not agree on API availability. The membership FAQ still describes a premium API in limited beta that is currently at capacity, while the developer pages describe self-serve keys and a working quick start.
Only monthly prices appeared on the plan pages checked; no annual billing option was shown.
| Plan | Monthly price | Image generation | Video and speed | Monthly Gems |
|---|---|---|---|---|
| Free | $0 | Limited access to features | Through Gems only | 300 sign-up bonus Gems |
| Basic | $10 | Unlimited on base models and LoRAs, with inpainting and refine | 2x faster generations | 500 |
| Pro | $30 | Adds premium base models, unlimited character creation, 2K Enhance and ControlNet | Unlimited video generation, 4x faster | 1,500 |
| Pro Plus | $60 | Adds 4K Enhance, up to 5 LoRAs, custom model import and a queue of up to 10 | Premium video models | 3,500 |
| Max | $200 | Everything in Pro Plus | Motion Control video, HD video up to 1080p, longer 10s clips | 15,000 |
Every model can also be run with Gems, which is how models and settings outside a plan's list are paid for.
Gems are the pay-per-use layer on top of or instead of a plan. Each generation is charged in Gems at its model's listed price, and 1,000 Gems cost $1 on the standard pack. On the developer pages, featured models start from 135 Gems for a Mango image, 68 Gems for a Nano Banana 2 image, 245 Gems for a Lemon video and 618 Gems for a Cherry video. Packs are one-time purchases, and the largest pack is 110,000 Gems for $100, including 10,000 bonus Gems. Purchased Gems expire 90 days after purchase. An account can hold at most 300,000 Gems at any given time, a cap Mage describes as temporary. Membership Gems expire after 30 days and are renewed each billing cycle, so they cannot be banked across months. Referring a friend adds 5,000 bonus Gems for both people once the friend makes a first purchase.
Mage typically does not offer refunds, citing the unlimited nature of its plans, and asks users with extraordinary circumstances to contact support. Plans can be cancelled at any time through Stripe's self-service customer portal, which is linked from the navigation menu. A cancellation takes effect the day after the current subscription period ends, and the account is then downgraded to the free version. If you upgrade, the new plan is pro-rated for the current month.
The main trade-off between Mage and its neighbors is metering: flat monthly plans with unlimited generation on listed models versus credit allowances, or a community model hub.
Mage's own position between these two is a curated model list plus imported community models on higher plans, billed as a flat fee.
These statements come from different pages and dates, and none of them settles how explicit content is handled in practice. In September 2023, an independent investigative report found that Mage severely restricted sexual images after showing that many people were using the site to generate non-consensual porn. That report predates the current plans and should be read as history, not as a description of today's filters.
The comparison table lists video resolution up to 768p on Pro, 720p on Pro Plus and 2K on Max, with durations up to 15s on all three. The Max plan card, by contrast, advertises HD video up to 1080p and a 10s duration.
On a consumer review platform, Mage showed an overall score of 2.5 from 29 reviews, with 59% of them one-star, as captured on September 28, 2026. The sample is small, and it measures the company as a whole rather than any single model or plan.
Marketing pages promise ownership, while the older Terms describe forfeiture, a public domain dedication and a broad license to the company. The pages do not explain how these statements fit together.
Yes, with limits. The Free plan gives limited access to features plus a 300 Gem sign-up bonus; unlimited generation starts with the Basic plan.
The answer depends on which page you read. Landing pages say the site is for adults 18+ only and the blog calls its own models permissive, while the Terms dated April 2024 prohibit pornographic content. Deepfakes and anything involving minors are banned on every page checked.
Mage's FAQ and About page say yes, without attribution. The Terms also describe a CC0 public domain dedication and a broad license to Ollano Inc., and the pages do not reconcile the two.
Mage says it typically does not offer refunds. Cancelling stops renewal at the end of the current period, and generations blocked by the content policy do not get their Gems back.
Yes. The developer pages describe a REST API and an MCP server paid per generation in Gems, while the membership FAQ still calls the API a limited beta at capacity.